The watch is a limited edition, with only 500 pieces made. It's set to hit the market in November 2024 and will cost 37,000 Swiss francs (42,825 USD or 39,390 euro). TAG Heuer created this watch to celebrate Senna's legacy 30 years after he passed away.
The Carrera Chronograph Tourbillon x Senna is packed with features that pay tribute to the racing icon. It's a 44mm watch made of high-grade titanium. The watch has a fixed forged carbon bezel with Senna's name on it and a tachymeter scale that goes up to 400 km/h. The dial is skeleton-style with different finishes and a checkered flag design.
Inside the watch, there's a TAG Heuer Calibre TH20-09 movement. It shows hours, minutes, seconds, date, and has a tourbillon. The watch can handle water up to 100 meters deep and comes with a blue rubber strap.
On the back of the watch, there's a sapphire crystal with an image of Senna in his famous helmet. The watch also has Senna's yellow 'S' logo at 9 o'clock on the chronograph counter, which is a nod to his style.
More information about purchasing is available from TAG's official website and authorized dealers.
Source: TAG Heuer