Škoda Auto marks its 21st consecutive year as the official main partner of the Tour de France. The 111th iteration of the world’s most famous cycling race begins on 29 June with the Grand Départ in Florence, Italy. For the first time, the event will not finish in Paris this year, due to the Olympic Games starting in the French capital just a few days later. The route will take the 176 riders and 205 Škoda support vehicles across 21 stages to reach Nice on 21 July.
The race director Christiane Prudhomme will lead the peloton in the Red Car equipped with special features such as a panoramic sunroof and state-of-the-art communication technology. This year, the all-electric Enyaq and the brand’s flagship Škoda Superb will serve as his mobile command centre.
The official fleet of the Tour comprises 205 Škoda vehicles, which will accompany the peloton of 176 cyclists in 22 teams over the entire 3,492 kilometres across four countries: Italy, San Marino, Monaco, and France. The 21 stages include eight flat sections, four hilly stages, seven mountain stages, and two time trials, passing through the Italian Apennines, the Italian and French Alps, the Massif Central, and the Pyrenees.
Škoda and the Tour de France
Since 2004, Škoda Auto has continuously supported the world’s largest cycling event as the official main and vehicle partner. Additionally, for the 14th time, the Škoda Design Team is responsible for crafting the crystal glass trophies for the overall winner and the leaders of the points, mountain and young rider classifications in the Tour de France. For ten years, the Czech car manufacturer has also sponsored the green jersey for the leader of the points classification.
The history of the Czech automaker is closely linked to bicycles: In 1895, Václav Laurin and Václav Klement founded a bicycle factory in Mladá Boleslav, and bicycles and cycling accessories have been part of the company’s extended product range for many years.
Source: Škoda