The San Francisco “Designated Market Area” (DMA) achieved the landmark sales figure in March. The success of electrified vehicles appears to be sustained, too, because sales of electrified vehicles were even higher in April, at 53.1 percent, new research from S&P Global finds.
The success of electrified vehicles in the San Francisco area is attributed to two main factors: the city's demographic makeup, which includes younger and more affluent residents, and the concentration of buyers in both the city and nearby enclaves.
In March, purely electric vehicles (EVs) accounted for 34.3% of new vehicle sales in the San Francisco area, more than four times the national average.
Tesla is highly popular in the region, with nearly one in four new vehicle sales in the San Francisco area being a Tesla. Other automakers, such as Volkswagen with its ID.4 model, also experienced significant success in the area.
The success of electrified vehicles in San Francisco highlights the fact that EVs are still primarily purchased by the affluent, and affordability remains a hurdle for wider adoption in the rest of the United States.
Source: Carscoops
