BYD will initially focus on the country’s north and is cooperating with three dealer groups. Autotorino, Barchetti and Intergea (via the subsidiaries Theorema and Car Village) will be the first trade partners in Italy, with branches in Milan, Brescia, Verona, Turin and Florence. BYD will expand its distribution network in Italy in July to include Como, Bergamo, Udine, Modena, Trento and Bolzano.
In Italy, however, sales will not start with the familiar trio of models Atto 3, Han and Tang. Instead, the Chinese carmaker will not offer its large electric SUV Tang and will only launch the Atto 3 and Han there for the time being. According to BYD, the Dolphin and Seal will be added to the line-up in the coming months.
On the other hand, the prices for the two premiere models are set: the Atto 3 will start in Italy at 41,990 euros (without IPT tax). The Chinese will charge at least 70,940 euros for the executive version of the Han luxury saloon with metallic paint. The “Emperor Red” and “AI Blue” are even more expensive. The carmaker has yet to reveal the prices for the Seal and Dolphin.
BYD launched its electric cars in France a few days ago. The Chinese manufacturer also offers its electric vehicles in other European markets, such as Norway, Sweden, Denmark, Finland, Iceland, the Netherlands, Belgium, Luxembourg, the UK, Ireland, Germany, Austria, Spain and Portugal.
BYD
BYD, which stands for "Build Your Dreams," is a Chinese automobile manufacturer specializing in electric vehicles (EVs) and renewable energy solutions. Founded in 1995, BYD has grown to become one of the world's leading electric vehicle manufacturers and a pioneer in battery technologies.
BYD's headquarters is located in Shenzhen, China, and the company operates numerous production facilities and research centers worldwide. It has a strong presence in China, where it is one of the largest automakers, and it has expanded its operations to other markets, including Europe, the United States, and other parts of Asia.
One of BYD's key strengths lies in its vertically integrated business model. The company develops and manufactures its own batteries, electric motors, and other key components for its vehicles, giving it greater control over the quality and performance of its products. BYD is known for its advanced battery technologies, including lithium-iron phosphate (LiFePO4) batteries, which are renowned for their safety, durability, and high energy density.
BYD offers a diverse range of electric vehicles, including passenger cars, buses, trucks, and even electric forklifts. The company's passenger car lineup includes sedans, SUVs, and electric crossovers, catering to different market segments.
Source: BYD
