As part of its 110th-anniversary celebrations, Aston Martin labels this debut as a "world-first." However, the automaker has kept any specifics about the yet-to-be-revealed model under wraps. Notably, this unveiling is distinct from the company's first electric vehicle, which isn't expected for a few more years.
Drawing parallels with the Valour, a limited-production gem that made its entrance at the Goodwood Festival of Speed in June, the new model might possess a similar air of uniqueness and rarity. Alternatively, there's speculation that it could be the DB12 Volante, a model that has been spied during public testing.
The Valour, an homage to the V8 Vantage from the 1970s and 1980s, took the market by storm, selling out its 110-unit production run within a mere two weeks of its introduction. Each unit commanded an estimated price tag of $1.5 to $2 million. While the Valour won't be directly available for purchase, its North American debut will take place at The Quail.
Aston Martin Valour
Additionally, Aston Martin will grace the event with the presence of the DB12, introduced back in May. This model boasts a twin-turbocharged 4.0-liter V8 engine, flexing its muscles with 671 horsepower.
Attendees can also expect test drive opportunities for both the DB12 and the DBX707 during the event. Notably, the Valhalla won't be physically present, but a virtual representation will be accessible through Aston Martin's Club 131 clubhouse. Set on Pebble Beach Golf Links' 18th fairway, the clubhouse offers a taste of hospitality services along with the latest vehicles.
Highlighting their commitment to personalized experiences, Aston Martin will showcase their Q personalization program through a dedicated studio at the clubhouse. This provides customers a chance to delve into the brand's bespoke services.
Mark your calendars for Friday, August 18, when Aston's new model will be fully unveiled at The Quail, A Motorsports Gathering. As the countdown begins, enthusiasts are hoping for a sneak peek or teasers leading up to the official reveal.
Source: Aston Martin