In December, 246,439 new passenger cars were registered in Germany — 9.7% more than last year. For the whole of 2025, the market volume was about 2.9 million cars, which is 1.4% higher than the 2024 figure.
The majority of new cars — 66.1% — were registered to companies, although this figure decreased by 0.6%. The share of private registrations grew by 5.1% and reached 33.6%. The most popular colors remained gray or silver (32.4%), black (26.8%), and white (18.6%).
German car manufacturers overall ended the year with growth. BMW showed the most notable dynamics: registrations increased by 8.9%, and the market share reached 8.9%. Ford increased sales by 8.8% with a 3.8% share. Growth was also recorded for Volkswagen (+4.5%, share 19.6%), Audi (+1.8%, 7.2%), and Mercedes-Benz (+1.0%, 9.1%).
However, not all brands managed to maintain their positions. Opel reduced registrations by 7.9% (share 4.8%), Porsche by 17.7% (1.0%), and Smart by 62.1%, to 0.2% of the market.
Volkswagen retained the status of the largest German brand with a market share of 19.6%.
Among foreign brands, the results varied. Skoda increased registrations by 10.2% and captured 7.9% of the market. Seat, together with Cupra, showed a growth of 6.7% and reached a share of 5.7%. Both brands surpassed the 100,000 registered car mark for the year.
| Models | Registrations in 2025 |
|---|---|
| VW Golf | 85 023 |
| VW T-Roc | 78 264 |
| VW Tiguan | 63 316 |
| Opel Corsa | 48 581 |
| BMW X1 | 47 143 |
| Skoda Octavia | 44 890 |
| VW Passat | 44 609 |
| Seat Leon | 38 425 |
| BMW 5er | 37 643 |
| Audi A6 | 37 505 |
Alternative powertrains continued to gain popularity in 2025. Sales of fully electric vehicles (BEV) rose by 43.2%, with their market share reaching 19.1%. Hybrids occupied the largest segment: 1,127,509 registrations (+19.0%) and 39.5% of the market, including 311,398 plug-in hybrids (+62.3% and 10.9%).
In this context, demand for conventional combustion engines noticeably decreased. Gasoline cars showed a drop of 21.6%—to 777,641 units, and their share decreased to 27.2% (compared to 35.2% last year). Diesel models lost 18.3%, falling to 395,022 registrations and 13.8% of the market (in 2024 it was 17.2%).
LPG cars occupied only 0.4% of the market—12,079 registrations, which is 11.9% less than last year. There were also three natural gas vehicles registered (-97.8%), 49 hydrogen fuel cell cars (-69.0%), and one hydrogen car.
Source: KBA
