Seat Could Abandon Cars by 2030, Reposition as Urban Mobility Brand for Young People - report
Spanish car manufacturer Seat could potentially abandon the production of cars by the end of the decade, instead rebranding itself as an urban mobility brand aimed at young people.
According to Autocar, the firm would focus on "mobility solutions" such as microcars, bikes and its €6,250 Mó scooter, and grow this side of the business with a four-wheeled variant.
The company told Autocar that any decision would likely be made by 2030, adding: "We're now analysing which role Seat will play in the future, when combustion [car sales] will finish."
Seat Mó scooter
Currently, Seat's range comprises the Ibiza, Leon, Leon Estate, Arona, Ateca and Tarraco, all of which are sold with either hybrid or internal combustion engines. The firm does not currently have plans to launch an electric car bearing a Seat badge before 2026, if at all, but it does have the Cupra brand to handle electric cars.
